Breaking up with Big Dairy doesn’t mean giving up the Goudas and Gruyéres of the world. With growing demand and recent advancements in the vegan cheese space, plant-based cheese bears no resemblance to the tasteless, waxy bricks from years past. In fact, market researchers are projecting the $2.5 billion plant-based dairy industry will nearly double by 2025.
“The plant-based cheese market has undergone a dramatic transformation in recent years, almost a revolution,” says world-renowned chef Matthew Kenney of Plant Food + Wine, Double Zero, and Bar Verde. “It’s evolved from a fringe option to one of the most forward-thinking parts of the culinary world; I’m constantly impressed with the innovation.”
In other words, a bon vivant lifestyle is no longer inextricably linked to pain and suffering. If given the chance, what would Kenney tell the skeptics?
“I wouldn’t say a word,” he says. “I’d bring them a bottle of red and a tasting of plant-based cheeses that would change their minds immediately.”