Hot girl summer came and went. Rudeboy winter never quite got off the ground. Was “pansexual pandemic” even a thing? We’re in the third year of the COVID-19 crisis, and singles are clamoring to get back out in the streets to find love or something like it. Dating has enough complications as it is, but how does one find love as a vegan? It seems like it would be easy, but with 5% of people identifying as vegetarians (in 2021) and only 2% identifying as vegans that same year, it’s safe to assume herbivores are an exclusive club. Enter: the dating app.
More and more dating sites are getting hip to the need to offer vegans a platform to find like-minded people for coupledom. Take OkCupid. This app provides singles or ethically non-monogamous daters every opportunity to root out those whose lifestyles might not mesh with a plant-based suitor. OkCupid’s algorithm pays close attention to who the user swipes for, down to how long they stay in an individual’s inbox. The app also allows users to answer more than a thousand questions about their opinions on everything from politics to gender identity and expression to dietary habits.
Entrepreneur and Bumble CEO Whitney Wolfe Herd saw the need to inject a lot of her personal social justice beliefs into a dating app that has shaken the industry to its core, as she explained in a thoughtful letter to the Bumble community: “It was 2014, but so many of the smart, wonderful women in my life were still waiting around for men to ask them out, to take their numbers, or to start up a conversation on a dating app. For all the advances women had been making in workplaces and corridors of power, the gender dynamics of dating and romance still seemed so outdated. I thought, what if I could flip that on its head? What if women made the first move, and sent the first message?”